Generation of social entrepreneurship projects at a university in northern Mexico through the organizational misión
DOI:
https://doi.org/10.29105/vtga11.3-1079Keywords:
Social entrepreneurship, organizational culture trait, Mexico, mission, university studentsAbstract
Entrepreneurship today has been widely studied in order to understand and comprehend the ability of people to start a new business or product, this involves understanding the effort and dedication to these work projects, as well as the members who participate in it.members who participate in it. Likewise, the person who undertakes must have that sense of accomplishment which must be reflected in his mission as an element of transcendence in the project. Therefore, the study worked under a quantitative and transversal approach within a public institution in the metropolitan area of Monterrey, the sample being 100% of the student population that participated in various social entrepreneurship projects. The results show the influence that the mission as a factor of aspiration is. The results show the influence that the mission as an aspiration factor is influenced by the efficiency of the projects from the generation of behaviors within the work groups, which are reflected in their operation and prevalence over time.
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