Government programs and green strategies: Competitiveness tools for pymes?

Authors

  • Claudia Paola García-Castiblanco Universitaria Agustiniana Uniagustiniana
  • Diana Marcela Díaz-Ariza Universitaria Agustiniana Uniagustiniana
  • Carlos Andres Pinzón-Muñoz Universitaria Agustiniana Uniagustiniana

Keywords:

SMEs, competitiveness, green strategies

Abstract

The objective of this report is to enquire about how small and medium-sized enterprises are supported by the governmental programs to strengthen the competitiveness and to boost the internationalization by means of green strategies. This paper also attempts to verify if some of the characteristics of the profile of a manager exerts influence in the selection and execution of these programs. The research is based on 42 implemented surveys to SME’s managers of cleaning and cosmetic market in Bogotá. The outcomes unveil that the observed governmental plans have not succeeded but, the respondents are aware of green strategies implementation as a tool for the enterprises competitiveness.

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References

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Published

2018-06-01

How to Cite

García-Castiblanco, C. P., Díaz-Ariza, D. M., & Pinzón-Muñoz, C. A. (2018). Government programs and green strategies: Competitiveness tools for pymes?. Vinculategica Efan, 3(2), 41–79. Retrieved from https://vinculategica.uanl.mx/index.php/v/article/view/1329

Issue

Vol. 3 No. 2 (2018): VinculaTégica EFAN 3(2) July 2017 - June 2018

Section

Papers

License

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